2024/9/18 news
Lavoie’s Japanese brand “yayoi” makes its U.S. debut as an official sponsor of New York Fashion Week, which was held from September 6, 2024
2024/8/26 news
LAVOIE’s “yayoi” products series for guest room is now available in all guest rooms at Hotel Gajoen Tokyo
2024/6/25 news
Natural beauty brand “yayoi” starts total treatment at Rakusuisan Spa and Aya Spa in Niseko, Hokkaido
2024/5/22 news
“yayoi” luxury spa retail products are available in Centara Grand Holtel Osaka
2024/4/16 news
“yayoi” luxury spa retail products made their debut in Vietnam. Sales started at the store in Hotel Nikko Saigon
2023/10/1 news
yayoi’s new multi-purpose oil, yayoi Green Forest, was featured in “Kaoru Saito Selection” in the November 2023 issue of éclat(published by Shueisha), a magazine for ageless and radient women.
2023/9/18 news
yayoi’s new body massage oils “yuzu & honey” and “green forest,” which have been well received in 5-star hotel spas, will finally be available for home use on September 18!
2023/9/16 news
All yayoi products are now available on Shueisha’s popular cosmetics shopping site “HAPPY plus BEAUTY”!
2023/7/30 press release
In the September issue of GINGER, a monthly women’s fashion magazine, yayoi’s iconic Yuzu and Honey solid perfume won the Beauty Awards in the fragrance category.
2023/6/16 press release
From the fusion of Japanese and French sensibilities of the “yayoi” body care series. A new multi-use body oil.
2023/5/31 press release
The yayoi retail range of spa products is now available at Conrad Tokyo “Mizuki Spa & Fitness”.
2023/3/3 press release
Lavoie’s new brand “yayoi” made its debut at Paris Fashion Week in France on March 3rd 2023!
2023/1/30 press release
Based in Japan, The scent of France.
Lavoie’s new brand ‘yayoi’ made its first appearance at the Paris Collection in it’s second home, France.
2022/8/30 press release
「yayoi」, a Japanese beauty brand for luxury hotels, is launching a new 1-liter refillable skincare series this fall.
2022/06/10 press release
“yayoi” skincare series now offers cleansing milk and lotion
2022/06/10 press release
The products contain bakuchiol and Japanese botanicals. Cleansing Milk and Lotion are newly launched in the yayoi skincare line, a basic skincare line that harnesses the power of plants.
2022/03/07 press release
The potential of the skin will blossom with the power of plants – yayoi skincare series will launch a new cream in the spring of 2022.
2020/06/30 press release
Pursuing a brand-new Japonism – Releasing Japanese luxury beauty product series “yayoi”